Twitter Blue will ‘probably’ return by the end of next week: Elon Musk – National


Twitter Blue « will likely return at the end of next week, » billionaire owner Elon Musk said in a tweet on Saturday.

On Friday, Twitter suspended its recently announced $8 blue check subscription service on Friday as fake accounts spiked.

The coveted blue tick was previously reserved for verified accounts of politicians, celebrities, journalists, and other public figures. But a subscription option, open to anyone willing to pay, was rolled out earlier this week to help Twitter boost revenue as Musk battles to retain advertisers.

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Twitter Blue subscriptions suspended after surge in verified impostor accounts

Several users reported on Friday that the new subscription option for the blue verification tick had disappeared, while a source told Reuters that the offer had been abandoned.

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« To combat identity theft, we’ve added an ‘Official’ tag to some accounts, » the Twitter support account – which has the « official » tag – tweeted on Friday.

The label was originally introduced on Wednesday – but « killed » by Musk hours later.

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In his first company-wide email on Thursday, Musk warned that Twitter would not be able to « survive the coming economic downturn » if it failed to grow subscription revenue for make up for the decline in ad revenue, three people who saw the post told Reuters.

(Reporting by Rhea Binoy in Bengaluru; Editing by Jonathan Oatis)


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