The next government must act for tourism, according to the AITQ

The Alliance of the tourism industry of Quebec (AITQ) believes that the next government must do more to help the tourism sector.

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Through a press release, the AITQ proposed some solutions, as the launch of the provincial elections which will take place on Sunday approaches.

She wants to see the government be proactive in supporting the transformation of the sector by supporting investment in the development of the winter season and the stabilization of destinations by offering four-season activities. The AITQ also wants government assistance to complete a digital shift.

In terms of highlighting the attractions of the Belle Province, the AITQ wants to see elected officials preserve access to public territories and natural spaces, in addition to promoting access to the regions by focusing on sustainable mobility.

“Now that the recovery is well under way and that we are entering a new stage that will accelerate the transformation of the industry, we must continue to put in place the right levers for the development and influence of tourism businesses, said the President- director general of the AITQ, Martin Soucy, in the missive of his organization.

« Investing in tourism means investing in a sector with great potential that generates wealth and stimulates pride in welcoming people to all four corners of Quebec, » he added.

The AITQ is a private non-profit organization that federates more than 10,000 companies united within 45 regional, sectoral and affiliated association partners.