Across North America, people are showing support and buying merchandise — including T-shirts and headbands — at a brewery owned by the family of a Colorado Springs Army veteran who was one of the two people who shot a shooter at a club last Saturday.
Richard and Jessica Fierro were celebrating a birthday at Club Q in Colorado Springs with family and friends when a gunman attacked patrons attending a drag show.
The Fierros own Atrevida Beer Co., a brewery famous for its beer and as Colorado’s first Latin brewery, with a female head brewer.
The company’s slogan, ‘diversity meets’, was emblazoned on the merchandise long before the family found themselves at the center of a shooting that left five dead and dozens injured at Club Q.
On Wednesday evening, people flocked to the front door of the business despite it being closed.
Others screenshot T-shirts that read ‘Atrevida Beer Co. Mucho Mucho Amor’ and urge others to buy back the brewery’s merchandise online to show their love for veteran Richard Fierro of the 15-year-old army who sprang into action to save lives.
The veteran hero who mastered the shooter at Club Q owns an award-winning brewery called Atrevida Beer in Colorado. It has a merchandise store and gift cards. Wouldn’t it be a shame if we bought everything they had in their entire inventory?
“It was terrifying”
Fierro is one of two people credited by police with saving lives by subduing the 22-year-old suspected shooter, who police say was armed with multiple firearms, including a semi-automatic rifle type AR-15, at Club Q on Saturday evening.
What was supposed to be a fun family night out has turned “awful”.
“It was absolute chaos. It was terrifying,” Jessica Fierro wrote on Atrevida’s social media pages.
The Fierros’ daughter, Kassy, lost her 22-year-old boyfriend, Raymond Green Vance, to death.
“[Rich] was covered in blood. Everyone is recovering, thankfully. Nobody. NO ONE should ever have to witness bloodshed like this,” reads Atrevida’s website.
Hundreds of people have left hearts and comments of support over images of the Fierro family dressed as superheroes in happier times. Fay Coyte wrote: “When your family – and your community – needed him, your Richard was truly Superman. I’m sad this is how I knew him and Atrevida through tragedy. But just reading your business history and your family faith kinda lessens the sting of it.”
On Monday, Fierro — a combat veteran — deflected the praise.
He said that when he realized a shooter was spraying bullets inside the club, his military training instinct kicked in immediately. the rifle out of reach.
James is a U.S. Navy information systems technician stationed at the Defense Intelligence Agency base in Colorado Springs, according to a biography released by the Navy. The Navy statement released on Tuesday said James is in stable condition, without giving details of the nature of his injuries.
As the shooter was pinned down under a barrage of punches from Fierro and kicks to the head from James, the shooter tried to reach for a gun. Fierro grabbed it and used it as a club.
During the mayhem, Fierro says he told a running club-goer to kick the shooter, and she rammed a high heel into the shooter’s face. Later on Twitter, Club Q drag performer Del Lusional posted that the client who helped Fierro was a transgender woman.
“I love them,” Fierro said of the city’s LGBTQ community. “I only have love.”
Fierro served three tours in Iraq and one in Afghanistan as a field artillery officer and left the Army as a major in 2013, an Army spokesperson told The Associated Press.
Fierro said he joined the army, accepting that he would face violence.
“No one at this club asked to do that,” he said, but everyone “is going to have to live with that now.”
Richard Fierro is badass not only for saving a bunch of lives on Saturday when he knocked out the Colorado Springs shooter — but also for his outlook on life. https://t.co/9kS4SgIr3H pic.twitter.com/3XwjoWQQGb
Fierro and James restrained the shooter until officers arrived minutes later.
“I have never met a person who has taken such heroic action and been so humbled about it,” Colorado Springs Police Chief Adrian Vasquez said of Fierro on Monday.
“He just said to me, ‘I was trying to protect my family.
Fierro said he hoped to confront the attacker in court. The alleged shooter — Anderson Lee Aldrich, 22 — appeared briefly in El Paso County court via video on Wednesday and was held without bond. Aldrich, who lawyers say is non-binary, could face murder and hate crime charges.