AMPed up: Providence Arena announces new naming rights deal

PROVIDENCE, RI (AP) — Insurance company Amica has reached a 10-year deal for the naming rights to the downtown Providence arena, known for two decades as the Dunkin’ Donuts Center.

The 14,000-seat facility will now be known as the Amica Mutual Pavilion, or AMP Providence, the Lincoln-based insurer and the Rhode Island Convention Center Authority announced Tuesday.

The deal is worth around $900,000 a year.

« Amica was founded in Providence more than 115 years ago, and obtaining naming rights for the Civic Center honors our enduring commitment to the state, » said Ted Shallcross, who takes over as president and Amica CEO on October 1, in a statement.

The venue which opened in 1972 was originally known as Providence Civic Center, but since 2001 has been called the Dunkin’ Donuts Center – or simply « the Dunk ».

It is home to the Providence College men’s basketball team, the Providence Bruins minor league hockey team, and also hosts concerts and family events. It was used as a mass testing and vaccination site during the coronavirus pandemic.

The Associated Press


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