Amazon says ‘Lord of the Rings’ prequel sets Prime Video ratings record


Content of the article

LOS ANGELES — Amazon.com Inc said on Saturday that its pricey prequel series “The Lord of the Rings” was watched by more than 25 million viewers worldwide on its first day, a record first for a Prime Video series.

“The Lord of the Rings: The Rings of Power” premiered Friday on Amazon’s streaming service in more than 240 countries and territories.

Content of the article

The series is set in JRR Tolkien’s fictional Middle-earth during a time known as the Second Age, a period 4,000 years before the events of “The Lord of the Rings” and “The Hobbit” novels and films.

Amazon plans to let the story of “Rings of Power” unfold in 50 hours over five seasons.

The online retailer spent over $465 million to produce the show’s first season, which was filmed in New Zealand, making it one of the most expensive television series ever produced. (Reporting by Lisa Richwine; Editing by Chizu Nomiyama and Nick Zieminski)

financialpost

Back to top button